Over 400 digital signage systems in the DACH region

With SSP in Germany, Austria, and Switzerland, we are implementing one of our largest and most dynamic digital signage networks. We currently manage around 400 installed systems in the DACH region, with new locations being added all the time. This makes SSP one of our most important partners when it comes to modern, scalable, and cross-brand digital signage solutions in the travel and catering sector.

Holistic approach for train stations and airports

Our goal was to provide SSP DACH with a powerful, future-proof complete solution that is ideal for high-traffic environments such as train stations and airports. This includes:

• robust, minimalist hardware
• Strategic display placements for maximum visibility
• Flexible multi-display setups such as menu boards or stretch displays
• Centralized, cross-location control via our software
• High-quality, animated content from our in-house agency team

Thanks to the close integration of hardware, software, and content, we offer SSP DACH a comprehensive solution from a single source.

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Implementation in various catering concepts

Within the DACH region, we support a wide range of different brands and locations for SSP—from popular chain restaurant concepts to individual store formats. These include, among others:

• trend-based concepts such as Frittenwerk
• Newly conceived bakery formats such as Ida & Frida at Cologne Central Station
• Italian fast food restaurants such as L’Osteria Piccola
• international brands such as Pret A Manger, which we are completely digitizing

Each of these concepts has its own requirements in terms of design, content strategy, and technical setup. We develop optimized display solutions for each of them—while ensuring a consistent technical platform across all countries.

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Rolling expansion throughout the DACH region

Instead of a completed project, we are working with SSP on a continuous rollout. The network continues to grow every month—new stores, new brands, new countries. Thanks to our scalable architecture, new locations can be integrated quickly, efficiently, and uniformly.

For SSP, this means:

• future-proof expandability
• Standardized processes for the entire DACH region
• Minimal operational disruptions for new installations
• Consistent brand communication in all countries

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Greater visibility, greater brand impact, greater efficiency

Our digital signage solutions help SSP DACH optimally address customers in high-traffic environments:

• Visually striking menu boards with animated, appetizing content
• Stretch displays for confined spaces and clear information guidance
• Harmonious integration into modern shopfitting concepts
• Central content control that still allows for local specifics

This interaction creates eye-catching spaces that strengthen the brand experience, promote space sales, and simplify operational processes.

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