Digital information kiosk at the roadside with a pink poster and information about the town hall's opening hours.
Indoor and outdoor

Digital stele for maximum visibility outdoors

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Digital stele

Make information visible everywhere

Digital steles are one of the most effective media today for displaying customer information, especially outdoors. They combine eye-catching displays, modern digital signage software, and robust outdoor technology to create a flexible advertising system that can be updated at any time.

For companies, cities, and retail businesses, this means maximum reach, dynamic content, and a professional appearance in all weather conditions.

Reception area with stairs, information stand, a digital information screen displaying a landscape image, and seating in front of a glass partition with the words "Service Center."
Outdoor digital information board with information about the town of Hettingen, surrounded by green spaces and traditional buildings in the background.
Must-have

Why a digital stele is indispensable today

Digital steles have become one of the most effective media for reliably conveying information and advertising. They combine high-quality displays, flexible control, and modern digital signage technology to create a versatile communication system. Content can be customized at any time, played automatically, and managed remotely— ideal for high-traffic locations, entrance areas, or public spaces.

Compared to static advertising media, digital displays offer greater visibility, more dynamism, and greater responsiveness. Professional displays, high luminance, and the optional touch function enable clear presentation of customer information, product content, or service offerings. Companies thus benefit from a modern, professional, and always up-to-date information and advertising solution.

Technical details

Outdoor steles: technology, quality, requirements

Outdoor steles are specially designed for outdoor use. This means that every technical component is designed to function reliably even under demanding conditions.

weather resistance

High-quality outdoor steles are completely weatherproof and therefore resistant to rain, snow, heat, cold, and dust. This means that customer information remains visible at all times, whether in the summer heat or winter frost.

High-quality displays

With Full HD and high luminance, content remains clearly legible even in direct sunlight. Compared to indoor displays, outdoor models are significantly brighter and have higher contrast.

Robust construction

A reinforced housing protects the technology from external influences, vandalism, and frequent public traffic. For reliably stable operation.

Optional with touch function

Interactive applications such as city information, product search, route planner, or ticket functions are made possible by precise touch technology.

A large outdoor LCD display, outdoor stele
Outdoor area of a modern café with a digital display screen showing an advertisement for coffee with the text 'Stay for a cup of coffee in our cozy experience café'.
Laptop and two smartphones display digital signage CMS interfaces with retail content on a black background.
Laptop displays remote control software with an image of a woman with blonde hair on the screen in an office.
Simple control

The right software makes all the difference

A digital stele only reaches its full potential with the right digital signage software. Bütema AG relies on a completely browser-based solution that centrally controls every stele, whether indoor or outdoor.

Content Management System

Content can be easily planned, updated, and played automatically. Videos, images, PDFs, or animated graphics can be precisely controlled.

Central control of all displays

Whether it's a single digital stele or a network of hundreds of digital signage steles, all content can be managed centrally.

Remote access & monitoring

Health monitoring, real-time error detection, and direct remote maintenance ensure that advertising systems run reliably and that problems are identified and resolved as quickly as possible.

Compatible with a wide range of systems

Social media feeds, weather data, and news can be integrated automatically. Retail media providers can also be integrated easily, generating additional advertising revenue.

Easy to use

The system is user-friendly, intuitive, and suitable for users without IT experience.

Advantages of a digital stele from Wedeko & Bütema

Digital steles are versatile and offer a modern means of communication for every area, from busy shopping centers to outdoor areas. Bütema AG plays to its strengths in all areas of application and offers durable, robust hardware, stable performance, and a well-designed system for reliable communication.

Hardware and software from a single source

A decisive factor for the reliability of your digital signage system is the perfect coordination of all components. With Bütema's complete range of hardware and software, you benefit from outstanding stability and maximum compatibility. This synergistic coordination eliminates interface problems and ensures smooth, long-lasting operation.

scalability

Our solution is fundamentally flexible and cost-effective, growing seamlessly with your requirements. You can start with a single display and expand indefinitely. Whether you are planning a single kiosk or want to operate a complex, Europe-wide network with thousands of displays, our software offers exactly the same comprehensive functionality for every size of company.

Ideal for customer information

Digital screens are more eye-catching and appealing than static signs and offer a wealth of opportunities to attract potential customers. Information kiosks are ideal for displaying city information, product details, dynamic menus, directions, or as a platform for targeted advertising. Moving advertisements attract attention and increase the likelihood that the message will be noticed.

Seamless integration

Digital steles and displays are the modern way of conveying information and enable seamless integration into a wide variety of industries and environments. They are ideal for retail chains, support city marketing, and assist companies in their communication.

Optimized for outdoor and indoor use

Our solutions are weatherproof, robust, and suitable for all industries. Displays for continuous use are known for their robust construction and long service life. For outdoor use, we offer special outdoor displays that are weatherproof, vandal-proof, and UV-resistant to keep your content visible in all weather conditions.

Professional digital signage software

Our software is powerful, flexible, and comprehensive, offering solutions for a wide range of communication requirements. With the CMS system, you can create, plan, and distribute content to all displays. And you can do it all from your browser.

Digital steles are flexible in their application and have long been standard in many industries.

Entrance to a store with a neon sign reading "SHOP" and a digital advertising screen promoting a cozy café experience with coffee.

Trade & Retail

Product advice, promotions, or campaigns as customer stoppers at the entrance. Displays can be equipped with touch functionality to enable interactive advice.

Digital information kiosk announcing a hiking event in front of a modern building and wooded hill in the Black Forest.

Cities & Municipalities

Digital city information, event announcements, emergency alerts, citizen information, or tourist directions—weatherproof, centrally controllable, and highly visible.

Digital information display in front of Hermsdorf Town Hall shows announcement of a soccer match between SG Holzland and FSV Orlatal.

tourism

Interactive maps, points of interest, ticket information, and travel tips. Outdoor kiosks are ideal for train stations, hotels, ports, or tourist hotspots.

Digital billboard in front of a store displays an offer for savory pizza rolls at a price of €1.99.

Gas stations & retail space

Digital advertising directly at the POS – ideal for snacks, coffee, or special promotions

Digital advertising display outdoors in front of a restaurant terrace under trees with guests and a cyclist passing by.

catering

Offers and services can be updated at any time—even with real-time data.

A large outdoor LCD display, outdoor stele

Business & Industry

Digital information pillars, signposts, reception areas, internal communication, or visitor information.

FAQs digital stele: Frequently asked questions

What is a digital stele?

A digital stele is a freestanding display that digitally shows content such as videos, images, or text. Ideal for advertising, information, and interactive applications.

For which industries are digital steles particularly suitable?

Retail, cities, gastronomy, tourism, businesses—practically anywhere, thanks to flexible content.

Are digital steles weatherproof?

Yes, high-quality outdoor steles are completely weatherproof and designed for extreme conditions.

Can I integrate interactive content?

Yes, interactive applications can be easily implemented with touch functionality.

How is the stele mounted?

Freestanding indoors, bolted to a foundation outdoors, or individually integrated, depending on the location.

How is the stele used?

About the digital signage software or content management system.

Free Consultation

Request a personal consultation now

Experience how simple and powerful digital steles can be. Bütema AG provides you with personal advice, from selection to rollout.

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