We create software, processes, and workflows for emotionalization, consulting, and optimal handling of shopping experiences in retail. The focus is on the perfect consumer experience and the best possible integration into the store concept, as well as supporting customer advisors with sales apps.
In this way, we achieve a contemporary shopping experience for our customers and optimally tailored store processes for our partners to improve footfall, receipt sales, and merchandise management.
Wedeko GmbH has been part of Bütema AG since 2025, which has enabled us to further strengthen our market position and expand our presence in other industries.
Our team currently consists of 95 employees. We have been based in Bietigheim-Bissingen since 2010 .
In 2024, our turnover reached €21.3 million.
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CEO, Chairman of the Board of Directors
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chief technology officer
When developing new products and services and supporting existing customers, we ensure that any impact on the environment and climate is kept to a minimum and that our products make a positive contribution to environmental and climate protection for our customers.
Bütema AG sees itself as an active member of society and is therefore involved in a variety of ways. Among other things, we make donations and engage in other forms of social commitment. We do not make financial contributions to political parties, party-affiliated or party-like organizations, or to elected officials or candidates for political office in Germany or abroad.
Equal opportunity and the rejection of discrimination are firmly anchored in our corporate values. No one is discriminated against on the basis of gender, age, skin color, culture, ethnic origin, sexual identity, disability, religious affiliation, or worldview.
We respect internationally recognized human rights, dignity, and personal rights and support their observance. We are committed to fair working conditions, including remuneration, working hours, and privacy protection.
We ensure a healthy and safe working environment for our employees. Occupational safety and health protection are integral parts of all operational processes from the outset—even in the planning phase—and are incorporated into the technical, economic, and social considerations of each partner.