
On 21 June 2024, the time had come: Bütema AG celebrated its 20th anniversary with a lavish party in Bietigheim-Bissingen. A special occasion that brought together employees, customers, suppliers, business partners as well as regional and national politicians and industry leaders. A total of 220 guests did not miss out on this special evening.
The company, founded by CEO Dirk Frintrop, has undergone an impressive development over the last two decades. From a small business with 23 employees, Bütema AG has grown into a leading IT service provider for fashion and lifestyle retailers. Today, the company has over 70 employees and achieves an annual turnover of 16.5 million euros. Bütema AG's core competences include digital signage, the customer advisor app InStore Assistant and the personal shopping assistant KIra.

A reception with glitz and glamour
The anniversary celebration began with a red carpet reception. Photographer Camilo Amaya captured the special moments while the guests presented themselves in front of a stylish photo wall. Rauschenberger Catering provided culinary delights and Maiwald Eventtechnik ensured that the technical equipment ran smoothly. The highlight of the reception was the premiere of a company video produced especially for the anniversary and the speech by CEO and founder Dirk Frintrop.

Musical highlights
A special highlight of the evening was the three-tier birthday cake from GMEINER Confiserie, which marked the start of the evening's celebrations. The evening was accompanied musically by DJane Beat Kat, saxophonist Gina Brese and violinist Beatrix Löw-Beer, who created an exuberant atmosphere. A coffee bike was available to guests for a special coffee treat and rounded off the programme.

Exclusive Retail Summit as a prelude
Prior to the celebrations, an exclusive Retail Summit was held at the Nestor Hotel. 40 selected guests took part in this event, which was characterised by industry presentations and numerous networking opportunities.
Bütema AG would like to thank all guests, partners and customers for the great atmosphere and the unforgettable celebration. We look forward to the future!