Retailers today face an acute challenge - a noticeable shortage of qualified staff. This gap is particularly painful for brick-and-mortar retailers, an impressive 60% of whom report a lack of sales staff on the floor. This is where KIra comes in. As a smart shopping assistant, KIra is not only an easily accessible aid for customers, but also a great support for on-site staff. In this blog post, we focus on one key benefit of KIra: relieving staff and making efficient use of limited staff resources.
The advantages of the KIra personal shopping assistant for stationary retailers can be summarized as follows:
KIra as a transmitter of information
KIra acts as a personal assistant on the sales floor. Customers can use KIra to ask for information on products, sizes, availability and much more without having to call on the staff. KIra takes over the first customer contact and provides information that is already available in the merchandise management system. Optionally, sales staff can then continue to advise the customer personally in the next step.
Simplification of processes
By connecting KIra to the InStore Assistant, customer advice is seamlessly continued. For example, the employee can be notified via KIra that the customer's desired clothing size is no longer available on the floor and can be picked up from the warehouse. In this way, the customer advice switches from KIra to the sales employee.
Customer loyalty and building trust
KIra not only relieves staff, but also contributes to positive customer loyalty. Customers appreciate KIra's quick and individual support when they need it. This conveys the feeling that their concerns are being taken care of even when staff are busy elsewhere. This positive experience promotes long-term customer loyalty to the retailer and increases customer loyalty.
KIra proves to be a valuable ally for sales floor staff in times of staff shortages. By assisting with customer queries, KIra allows staff to focus on more complex tasks. KIra's efficient use of resources leads to an improved customer experience, increased productivity and stronger customer loyalty. Overall, KIra helps to increase retail success and optimise the shopping experience for customers and staff alike.