
On October 8, 2026, the 3rd Bütema Retail Summit will bring together decision-makers, innovators, and industry experts to discuss the future of retail—from retail innovation and AI to consumer-centric retailing.
Look forward to inspiring ideas, practical insights, and extraordinary personalities.
The retail sector is facing major changes. Digitalization, new customer expectations, and innovative technologies are calling for new ways of thinking.
Our motto, "No Limits," stands for new perspectives, bold decisions, and the ability to overcome boundaries—in retail as well as in personal success. The Bütema Retail Summit 2026 shows how companies can use innovation to position themselves for long-term success in the market.

Entrepreneur, endurance athlete, and well-known member of the legendary Kelly Family
In his inspiring talk , “NO LIMITS – How to Achieve My Goal,” he gives a compelling account of his extraordinary life journey. His message: Success begins in the mind—limits exist only there.

Former Head of Innovation at adidas | Founder & CEO, Expert in Sustainability and Innovation

Partner at Roland Berger | Experts in Fashion, Lifestyle & Luxury

CEO of Klickpiloten | Expert in e-commerce, AI, and retail
From the storefront to the digital front: This presentation demonstrates how AI-driven user journeys and ads are revolutionizing customer engagement in both local and digital spaces.
Insights into modern retail, digital, and POS solutions from Bütema
Space for discussions, exchanges, and networking
The atmospheric conclusion to the summit











Secure your place at the 3rd Bütema Retail Summit early.
By pre-registering, you will receive:
- exclusive event updates
- speaker announcements
- all information about final registration