
On June 21, 2024, the time had come: Bütema AG celebrated its 20th anniversary with a lavish party in Bietigheim-Bissingen. It was a special occasion that brought together employees, customers, suppliers, business partners, as well as regional and national politicians and industry leaders. A total of 220 guests did not want to miss this special evening.
The company, founded by CEO Dirk Frintrop, has undergone impressive development over the past two decades. From a small business with 23 employees, Bütema AG has grown into a leading IT service provider for fashion and lifestyle retailers. Today, the company has over 70 employees and generates annual sales of €16.5 million. Bütema AG's core competencies include digital signage, the InStore Assistant customer advisor app, and the personal shopping assistant KIra.

The anniversary celebration began with a reception on the red carpet. Photographer Camilo Amaya captured the special moments as guests posed in front of a stylish photo backdrop. Rauschenberger Catering provided culinary delights, and Maiwald Eventtechnik ensured that the technical equipment ran smoothly. The highlight of the reception was the premiere of a corporate video produced especially for the anniversary and a speech by CEO and founder Dirk Frintrop.

A special highlight of the evening was the three-tier birthday cake from GMEINER Confiserie, which marked the start of the evening's celebrations. The evening was accompanied by music from DJane Beat Kat, saxophonist Gina Brese, and violinist Beatrix Löw-Beer, who created a lively atmosphere. A coffee bike was available for guests to enjoy a special coffee treat, rounding off the offerings.

An exclusive Retail Summit was held at the Nestor Hotel in the run-up to the celebrations. Forty selected guests took part in this event, which featured industry presentations and numerous networking opportunities.
Bütema AG would like to express its sincere thanks to all guests, partners, and customers for the wonderful atmosphere and unforgettable celebration. We look forward to the future!
When was Bütema AG's 20th anniversary celebrated?
Bütema AG celebrated its 20th anniversary on June 21, 2024, in Bietigheim-Bissingen, together with employees, customers, partners, and guests from the political and business communities.
How has Bütema AG evolved over the past 20 years?
Bütema AG has grown from a small company with 23 employees into a leading IT and digital signage specialist with over 70 employees and annual revenue of 16.5 million euros.
What were the highlights of the anniversary celebration?
Highlights included a red-carpet reception, the premiere of a corporate video, a three-tier birthday cake, and live musical performances by a female DJ, a saxophonist, and a violinist.
What solutions and products are currently part of Bütema AG's portfolio?
Bütema AG's service portfolio includes digital signage solutions, the InStore Assistant customer service app, and the AI-based shopping assistant KIra.
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