We are delighted to tell you about our latest project! Bütema has equipped Luisa Cerano's newly opened showroom in Düsseldorf with an impressive LED cube. The showroom, which covers an area of approx. 700 m², serves as an exclusive show and order area. The absolute highlight is the LED cube in the center of the space, which is over 3 meters high. The special feature of the cube is that the LED edges are mitered, providing a seamless display result on all four sides. The content is played using Bütema AG's digital signage software. Luisa Cerano's latest image and mood films are presented here in an impressive manner.
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"Our goal was to create a space that reflects the essence of our brand: quality, aesthetics, and a love of design," says Jürgen Leuthe, Managing Director of Luisa Cerano. "We look forward to offering our customers a special ordering experience here."
"It's always a pleasure to work with Luisa Cerano. The new LED cube is a fantastic project that shows how innovative technology and creative design can come together to create a unique brand experience," says Lutz Hollmann-Raabe, CSO & COO of Bütema AG.
The partnership between the Nürtingen-based fashion label and Bütema has been in place for several years. We have already equipped Cerano's shop-in-shop space at Van Dijk in the Netherlands and the pop-up store in Stuttgart in fall 2023 with innovative digital signage technology.
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